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Learn 10 Ways to Generate Income from your Website PDF Print E-mail
Whether you're planning to get a website or you have an existing site, you must find ways to make your website earn income for your business. Print advertising is expensive and ineffective. A content management website has the latest web functionality to engage site visitors and can be updated every day.
A static website that posts your business hours and address will not bring in many customers. If your website URL is not posted on your promotional material you may not get any site visitors at all. If visitors do go to your site, they will not return because there’s no interesting content or promotions for them to see.

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You are not taking advantage of a cost-effective, interactive way to promote your products or services and generate income. Don’t forget that your website cost a fraction of what you spend on print advertising over time. Print ads are viewed by a small number of people, ignored and thrown in the recycle bin. Your web promotions are available 24/7, all over the world, to anyone with access to the internet. You must taking advantage of this cost-effective, interactive way to promote your products or services and generate income.

If you have a content management website you can:
  1. Sell your products online.
  2. Feature your product catalogue.
  3. Promote a contest.
  4. Allow users to create an account to receive email newsletter or notifications of specials and sales.
  5. Provide online coupons to be printed out.
  6. Ask site visitors to rate your products.
  7. Provide an online forum for customers to ask questions and receive answers.
  8. Write a blog with advice and tips about your products and services.
  9. Post surveys to help you focus your marketing efforts.
  10. Feature how-to and promotional podcasts or videos
Remember that a site run by a content management system can be updated every day. It can collect email addresses to send email newsletters as often as you like. A range of promotional functions can be added on to the CMS at any time to expand the functionality. It’s also great way to get a better ranking in the search engines because it's easy to add fresh content. People will return to your website for new information and updates about specials and promotions. Click on the menu on the left to find information about open source content management systems that can power your website.


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